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Red Chillies Entertainment - Jawan

In an industry-first move, White Rivers Media as the marketing partner for Jawan, paved a way for Shah Rukh Khan to kick off IMDb's brand-new segment, 'Icons Only.' Red Chillies joined forces with both IMDb India and IMDb International for this exciting collaboration. And, Jawan took the world by storm, smashing through the ₹600 crore mark in its very first week!